"Build a business for purpose, not escape Marie Forleo warns that two of the most common reasons people launch businesses — chasing quick money or fleeing a job they hate — are also the most likely to cause failure. She says, "Those reasons suck. They set you up for failure," and that the best businesses are started by people who "want to make a difference" — who are "super inspired by what they're creating or frustrated and they see a gap in the market." Before committing time and savings to any venture, ask yourself honestly whether passion or profit-escape is driving the decision. Source: Marie Forleo, MarieTV, Q&A Tuesday"